Amelia Landers

Amelia is a brand strategist with 20 years’ experience building category-leading brand icons in the CPG, Retail, and Restaurant industries. Through her global experience honed at Starbucks, P&G, and consulting, she supports companies through periods of transformation, unlocking new customer occasions, growing engagement, and increasing revenue.     

At Starbucks, Amelia led ~$10B beverage categories, with full P&L ownership, driving consumer-led innovation, integrated marketing campaigns, and sustainable packaging, and she served as Starbucks sustainability spokesperson.

At P&G, Amelia led global brand management for Gillette, launching multi-billion-dollar products and leading global campaigns. She managed top tier agencies, developed breakthrough global advertising campaigns and media plans, led influencer strategy and partnerships, pricing, and retailer sell-in.

Amelia is a purpose-led innovator who identifies consumer friction points and translates insights into high-impact products and experiences, with a proven ability to align vision, strategy, and cross-functional execution.